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Preview the Course

Product & Market Fit

by Georges Bassous | Business FREE

4 Lessons 52:36
  1. 1. Your Customer and Target Market 14:08
  2. 2. Your Industry and Competition 9:32
  3. 3. Your Product or Service 13:27
  4. 4. Your Minimum Viable Product (MVP) 15:29



NGSS Standards



About the course

There are two main reasons for why startups fail: Great product and no market potential OR great market potential but poor product. In this course we're going to discuss the best practices for avoiding these pitfalls and developing a product / service that fill a need in the market.


  • Business
  • Entrepreneur
  • Market
  • Marketing
  • Product
  • Startups


Hi there! I’m Georges and I am a recent MBA graduate from Columbia University.
I’m currently working in the financial technology space in New York City and have extensive experience in strategy consulting, primarily at PwC and Booz Allen. I’ve also co-founded a co-working space in the Middle-East. I love coaching students and am true believer of adopting a growth mindset through radical transparency.

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